Both the New York Times and the Wall Street Journal have run their stories. You can Google them (fine, here’s one), and the articles from smaller outlets that will follow, but I can save you some reading time, because they are all basically the same:
Oh my God, the Midwest is a freaking mess. Nobody has jobs, middle-aged white people are doing heroin and meth, and everyone is on food stamps. These people are angry as hell at, well, they say the government.
Trump and Hillary have been through (name the one small town you stopped in) and promised to bring back the old industrial jobs (Trump) or some hi-tech something (Hillary.) I stopped by a (diner, bar, waffle house, VFW hall) and talked to (name of the one guy you talked to.) He told me times are tough, but these people are tough. They built the mills, they pulled America up by its bootstraps. They’ll make it. Quote some Bruce Springsteen song you heard that afternoon driving east as fast as you could. Done.
The reporter then rushes back to New York to bathe in Purell and drown his/her disgust in warm PBRs and Starbucks spiced lattes. Next story is about a new start-up in Brooklyn that is creating a social media platform for dogs or something.
Understanding the Heartland
Most reporters act shocked to find people “out there” so angry. They can’t understand why the “folks” take food stamps but think handouts are for lazy people. They can’t understand why someone without health insurance, coughing up chunks of the asbestos they breathed in every day at the factory, opposes Obamacare.
The people the reporters speak with feel they got cheated. They worked hard, they paid taxes, they sent kids off to war (every small Midwest town has a memorial stone, if not three, to the local people who died in WWII, Korea, Vietnam, Iraq…) Then they got screwed by, well, someone. The lucky ones now work for minimum wage at a local Walmart full of junk made overseas. The rest visit the charity pantries and spend their food stamps not because they are lazy like “those people” (a code word for urban African-Americans; the few people of color in these towns tend to feel the same way), but because they are hungry. They wait like a cargo cult for the boom years to return, someday, somehow.
Trump gets this at a visceral level. He tells them it is not their fault, or his, though both share blame. It was the Japanese, or the Chinese, or some mythical Big Government, or regulations, or even the unions that gave the same workers higher pay and good benefits. It doesn’t have to make sense, it just has to play to a crowd angry and confused looking every four years for some answer, and some hope.
I Saw Them, The Ghosts of Tom Joad
I grew up in Ohio during the 1970s and 80s, and watched the industrial heartland fall apart in front of my eyes. Our town had a huge Ford plant. It was sold to Toyota, who cut jobs by half before closing it all down because they got better tax incentives in Kentucky. I don’t know what happened in Kentucky, but I can guess.
I wrote a book about all this, the last fifty years of the Midwest. When you look at it as a historical event, today’s state of things is as inevitable as sunset.
The book is Ghosts of Tom Joad: A Story of the 99 Percent. Close to four years ago I tried to sell it to a couple of the larger publishers in New York. No literary agent wanted it, no publisher was interested. As one put it, declining me, “You’re saying there’s poor people in Ohio?” Another was clearer: “Who wants to read a book about unemployed whites?”
The first publisher outside of New York I approached, one located in Indiana, immediately took the book.
How Trump May Win the Swing States
I fully doubt Donald Trump has read my book, or many books at all for that matter. Someone on Trump’s team, however, is very aware of the unfocused anger in the Midwest I wrote about, and is working hard to use that to get some votes. If Trump takes the swing states of Ohio and Pennsylvania, it will be because of that staffer’s insight. Maybe s/he’ll write a book about it.
Until then, here’s more about my book, Ghosts of Tom Joad: A Story of the 99 Percent:
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